In their second year, as Orpheu hits the ground running, they share what has defined their growth

Orpheu, despite still being in its early years, feels like a studio that has been around for decades. Launched by former AKQA Creative Directors João Mestre and Pedro Vilas-Boas, the studio brings together expertise from across Europe, with main hubs in Lisbon and Lugano, delving into projects across diverse industries and sectors, from luxury fashion to sports and technology. With a richly expansive philosophy and strong emphasis on craftsmanship and creative experimentation, Orpheu draws inspiration from diverse sources – avant-garde modernism and contemporary AI movements – driven by their appreciation for cultural movements that challenge conventional boundaries. Chatting with Mestre, Vilas-Boas, and Managing Partner & Business Development Bruno Muszynski, we unpack how the studio’s approach has been shaped thus far and where they plan to go from here.

“What we love is that raw desire to do what hasn’t been done yet.”

Pedro Vilas-Boas
Founder

“Projects that require cross-disciplinary collaboration are the ones where we shine the most.”

Pedro Vilas-Boas
Founder